Acura 2010 January Sales Results

Official release from www.acuranews.com:

Acura Announces January Sales Results
MDX Luxury SUV Posts Sales Increase

TORRANCE, Calif. – 02/02/2010

Total Acura sales for January reached 7,132, off 1.7 percent versus January 2009, based on the daily selling rate*. The MDX luxury SUV posted a 20.3 percent increase for January and was the best-selling Acura model for the month with sales of 2,358 units.

“The significant enhancements made to the MDX this year have kept it front and center in the luxury SUV segment,” said Jeff Conrad, vice president of Acura sales. “With its bold new styling, added performance and technology upgrades, the MDX continues to set a high standard.”

The TL performance luxury sedan posted January sales of 1,986 units and was the top-selling Acura sedan for the month. The TSX sports sedan reached monthly sales of 1,806 units. The RDX turbocharged SUV sold 700 units for the month. In its first full month on sale, the ZDX four-door sports coupe posted sales of 172 units.

*The daily selling rate is calculated with 24 selling days for January 2010 and 26 selling days for January 2009.

American Honda Vehicle Sales For January 2010
  Month-to-Date Year-to-Date
  January January DSR** January January DSR**
  2010 2009 % Chg. 2010 2009 % Chg.
Acura Division Total 7,132 7,856 -1.7% 7,132 7,856 -1.7%
  RSX 0 0   0 0  
  TL * 1,986 2,317 -7.1% 1,986 2,317 -7.1%
  TSX 1,806 2,406 -18.7% 1,806 2,406 -18.7%
  RL 110 208 -42.7% 110 208 -42.7%
  MDX * 2,358 2,124 20.3% 2,358 2,124 20.3%
  ZDX * 172 0   172 0  
  RDX  * 700 801 -5.3% 700 801 -5.3%
Selling Days 24 26   24 26  
* Honda and Acura vehicles are made of domestic & global sourced parts.  Accord includes Crosstour, Hybrid.
** Daily Selling Rate
*** Accord Crosstour sales are recorded in Honda total truck sales and Honda domestic truck sales.

[Source: Acura]

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