Acura 2010 October Sales Results – Official Release

Acura News

Official release from www.acuranews.com:

Acura Announces October Sales Results
Acura Division Up 17.1 Percent, Year-To-Date Sales Up More Than 25 Percent

11/03/2010 – TORRANCE, Calif.

Acura announced today that October 2010 monthly sales were 11,011— a 17.1 percent increase based on daily selling rate*. Collectively, Acura year-to-date sales reached 107,399 that represent a 25.3 percent increase over 2009 sales. October marks the ninth consecutive month that Acura sales have experienced a double-digit increase.

“While the luxury vehicle market has been difficult for all manufacturers, Acura continues to increase sales significantly,” said Jeff Conrad, vice president of Acura sales. “Voted the Best Luxury Brand in ALG’s 2010 Residual Value Award ratings, the Acura lineup proves to be a smart choice for luxury buyers.”

Acura monthly sales were led by the MDX luxury SUV with 3,945 units sold, an increase of 6.7 percent compared to 2009 sales. Sales of the newly redesigned RDX crossover SUV remain strong with 1,328 units sold in October, a 44.7 percent increase. Acura total truck sales for October were 5,467 which represent an 18.5 percent increase.

Acura car sales were again led by the TL performance luxury sedan with 3,042 units sold, an increase of 25.6 percent. TSX sports sedan sales tallied 2,251 units, an increase of 1.6 percent. Acura total car sales for October were 5,544 which represent a 15.8 percent increase.

For media information and high-resolution photos of all Acura vehicles, please visit http://www.acuranews.com/. For consumer information, please visit http://www.acura.com/.

* The daily selling rate is calculated with 27 selling days for October 2010 and 28 days for October 2009. Year-to-date sales based on 255 days for 2010 versus 257 days for 2009.

American Acura Vehicle Sales For October 2010
  Month-to-Date Year-to-Date
  October October DSR** October October DSR**
  2010 2009 % Chg. 2010 2009 % Chg.
Acura Division Total 11,011 9,751 17.1% 107,399 86,379 25.3%
TL * 3,042 2,512 25.6% 28,343 28,394 0.6%
TSX 2,251 2,298 1.6% 25,094 23,598 7.2%
RL 251 155 67.9% 1,728 1,646 5.8.%
MDX * 3,945 3,834 6.7% 37,132 24,814 50.8%
ZDX * 194 0   2,850 0  
RDX * 1,328 952 44.7% 12,252 7,927 55.8%
Selling Days 27 28   255 257  
* Honda and Acura vehicles are made of domestic & global sourced parts. Accord includes Crosstour, Hybrid.
** Daily Selling Rate

[Source: Acura]

4 comments on “Acura 2010 October Sales Results – Official Release

  1. Dukes

    And ZDX sales are shrinking…. lowest month so far? Seen one parked for the first time last week, they really are nice in person.

  2. King D

    Nice vehicles yeah, but it costs more than a MDX and TL? Same performance as the TL and smaller than an MDX… maybe it should be priced in between the two?

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