Acura Brand Nets Double-Digit Sales Gain for American Honda in November

Dec 3, 2018

• Acura car and truck sales continue momentum, with the brand gaining 10.5% for the month
• Acura trucks and RDX set new November sales records—the 6^th straight monthly mark for RDX
• Honda Accord sales remain strong with 1.6% increase in November
• Sales of Honda electrified vehicles surpass 5,000 units for 5^th straight month

Sales Highlights

The 2019 RDX scored its 6^th straight monthly sales record, combining with rising sales of the newly refreshed ILX to push Acura to across-the-board increases for brand, passenger cars and trucks in November. Acura trucks also gained a new record for the month.

• Acura brand sales gained a total of 10.5% in November, with cars up 2.2% and trucks rising 13.8%.
• The award-winning 2019 RDX jumped 57.6% on sales of 5,951 units for its best-ever November.
• ILX, fresh from its 2019 redesign, gained 27.5% on sales of 1,051 units, even as production of the new model continues to ramp up.

Model Notes

• With six straight record months, the new RDX is the top retail-selling model in luxury’s largest segment and a finalist for 2019 North American Utility of the Year.
• A-Spec has become one of the most sought-after packages in the TLX lineup. It’s now available on ILX and all SUVs.

American Acura Vehicle Sales for November 2018
	Month-to-Date			Year-to-Date
	November	November	DSR**	November	November	DSR**
	2018	2017	% Chg.	2018	2017	% Chg.
Acura Division Total	14,053	12,716	10.5%	142,160	139,540	1.5%
ILX	1,051	824	27.5%	10,349	10,922	-5.6%
NSX	13	83	-84.3%	153	525	-71.0%
RLX	159	129	23.3%	1,715	1,051	62.6%
TLX	2,457	2,564	-4.2%	27,637	31,745	-13.3%
MDX	4,422	5,341	-17.2%	45,564	48,810	-7.0%
RDX	5,951	3,775	57.6%	56,742	46,487	21.6%
Selling Days	25	25		281	280
* Honda and Acura vehicles are made of domestic & global sourced parts ** Daily Selling Rate

[Source: Acura]