Acura USA April 2019 Sales Report

American Honda Announces April Sales Results
May 1 , 2019

  • Civic continues to lead U.S. passenger car sales, driven by strong retail performance
  • Honda truck sales rise 2.7% in April as Passport adds strength and CR-V and Pilot maintain momentum
  • Acura trucks also gain, with RDX surging 17.3% on the way to an overall increase of 6.2% for the month

Sales Highlights

Acura sales pushed against the softening market with Acura trucks remaining strong, led by another big gain for RDX, and ILX posting a double-digit increase.

  • RDX, the reigning sales leader in its segment, posted an 11th consecutive month of increased sales, climbing 17.3% to 4,926 units in April.
  • ILX continued to bring new customers to the brand as Acura’s gateway sedan posted a strong 13.8% gain on sales of 1,152 vehicles.

Model Notes

  • Acura light-truck momentum continues this year with double-digit gains and 20% growth in Q1, which followed an all-time annual sales record in 2018.
  • With 28% retail growth, the refreshed ILX had the largest gains in segment with the lowest incentives.
American Acura Vehicle Sales for April 2019
Month-to-Date Year-to-Date
April April DSR** April April DSR**
2019 2018 % Chg. 2019 2018 % Chg.
Acura Division Total 11,687 11,888 -5.6% 48,072 45,302 6.1%
ILX 1,152 1,012 9.3% 4,293 3,484 23.2%
NSX 23 5 341.6% 102 72 41.7%
RLX 151 171 -15.2% 532 634 -16.1%
TLX 2,096 2,914 -30.9% 9,125 11,877 -23.2%
MDX 3,339 3,585 -10.6% 14,122 13,909 1.5%
RDX 4,926 4,201 12.6% 19,898 15,326 29.8%
Selling Days 25 24 101 101
* Honda and Acura vehicles are made of domestic & global sourced parts
** Daily Selling Rate

[Source: Acura]

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