“We are a performance brand, we’re a performance division of Honda.” – Jon Ikeda, Acura Division General Manager What exactly is Precision Crafted Performance? The slogan was used when Acura first launched in 1986, and made a return 30 years later. This video from Tier10,… READ MORE →
Jun 6, 2018 – TORRANCE, CA. Bold campaign soundtrack featuring The Rolling Stones and Motörhead Multichannel campaign debuts in June, along with a :60 second spot during Game 3 of the NBA Finals on June 6: https://acura.us/2JdSBs9 All-new 2019 RDX SUV is… READ MORE →
The latest ad from Acura introduces the new 2019 RDX to the tune of Motorhead’s Sympathy For the Devil. Classic Acura models like the first-generation NSX and the Integra Type-R make cameos to show Acura has returned to its roots: “Please allow us to introduce the all-new… READ MORE →
The folks at carwow are at it again with another drag race/rolling race/break test comparison featuring the NSX. The last video was a battle with the mighty Nissan GT-R, this time around the NSX takes on a different GT R, the… READ MORE →
See what’s really inside the new 2019 Acura RDX with HondaPro Jason, at the SAE conference in Detroit. We’re not talking about the interior cabin here – this cutout shows what’s under the skin: “How did Honda make and Engineer the 2019… READ MORE →
In Drake’s latest music video “God’s Hand”, the rapper/actor makes his way through Miami giving away nearly $996,631.90 in food, cash, donations, and cars. At the 4:28-minute mark, we see the first vehicle given away – a 2018 Acura TLX…. READ MORE →