Rumor: Acura Considering New All-wheel Drive Strategy

Posted by  on October 13th, 2014 No comments

Acura RLX Sport Hybrid SH-AWD

Speaking with Honda Executive Koichi Fukuo in Japan, Automotive News has reported Acura is considering a new long-term plan, one that could see all-wheel drive as a standard feature on all future models.

Fukuo specifically mentions the success of Subaru, which offers AWD standard on all its models except the BRZ Coupe. “Looking at Subaru, I felt that we have to have a strong, clear direction as a brand… What’s important is to have the technology, styling and performance to evolve all together. Otherwise, I don’t think we can increase the number of loyal customers, so-called Acurists.” Fukuo told Automotive News.

Automotive News says the AWD plan is one of many ideas to “rethink the brand” and that nothing has been finalized. While a transition to an all-AWD Acura lineup could take a few years, the idea of having an AWD option for every model isn’t far away. Currently the only Acura model without AWD as an option is the ILX.

Read the full article at autonews.com – Acura takes page from Subaru.

[Source: Automotive News]

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Enter to Win an Acura Thrill Kit

Posted by  on October 9th, 2014 No comments

It’s That Kind of Thrill

Attention thrill seekers, Acura wants you to win a specialized prize package tailored to your kind of thrill. Acura collaborated with ten editors and web personalities to create ten different Thrill Kit experiences, each one brings the thrill of the TLX to life in a unique way.

Phantom 2 VisionOf the 10 Thrill Kits up for grabs, my personal pick would be the Ruben Hughes Thrill Kit which includes a DJI Phantom 2 Vision+ Quadcopter, Google Glass Explorer Edition glasses, a Leica D-LUX 6 Digital Camera and a Lexdray Boulder Pack backpack.

With a Phantom 2 Vision Quadcopter aerial drone I could literally take my Acura photography to a higher level – from the skies!

Check out all ten Thrill Kits and enter for a chance to win at acura.com - The Acura TLX “It’s That Kind of Thrill” Sweepstakes.

No purchase necessary. Open to legal residents of 50 U.S. & DC. Ends 11/2/14. Subject to official rules: acura.us/TLXThrillKitsRules

[Source: Acura]

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Rumor: North American Acura NSX Launching in 2015, Europe to Follow

Posted by  on October 7th, 2014 No comments

Next Evolution Acura NSX Concept

UK website What Car? is reporting the next generation NSX is still on track for a 2015 launch, at least for North America. What Car? states the NSX will initially go on sale in North America next year in 2015, while Europe will see a delayed launch in early 2016.

What Car? also mentions the production NSX will be revealed at the 2015 Tokyo Motor Show in November, but this could be a reference to a Honda badged NSX for the Japanese and European markets. There have been rumors that we could see a production Acura NSX as early as January 2014 for a debut at the North American International Auto Show in Detroit.

Read the full article at whatcar.com – New Honda NSX on sale in 2016.

[Source: What Car?]

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Acura USA September 2014 Sales Results

Posted by  on October 1st, 2014 No comments

Acura Advance

Official release from Acura Media Newsroom:

New Acura and Honda Products Fuel Surge in September Automobile Sales

10/01/2014 – TORRANCE, Calif.

  • Hot new Acura TLX powers an 18.8 percent division increase with 3,884 September sales
  • Acura RDX posted its best-ever September with sales of 3,230, rising 6.9 percent for the month and helping Acura trucks to its best September on record
  • New Honda Fit achieves best September ever on sales of 6,628 units, up 66.5 percent
  • Honda CR-V also sets new September record, rising 10.6 percent on sales of 23,722

American Honda Motor Co., Inc. today reported September 2014 Honda and Acura vehicle sales of 118,223 units, an increase of 12.0 percent versus September of last year. The Honda division had its best September since 2007 with sales of 104,391 vehicles, while Acura posted sales of 13,832 units in the same period. Acura trucks posted its best-ever September, rising 6.8 percent vs. 2013. Year-to-date total American Honda sales reached 1,160,605 vehicles.

Acura

Less than two months on the market and without full supply of the three-model lineup at dealerships, the all-new 2015 Acura TLX luxury performance sedan sparked an 18.8 percent sales surge for the luxury brand, boosting division sales to 13,832 for September over the same month in 2013. TLX sales were second only to the Acura MDX within the entire division, followed by another record performance by the RDX, with the luxury SUVs pushing Acura truck sales to a new September record.

  • The hot-selling new TLX posted sales of 3,884 in September to become Acura’s best-selling sedan and second best-selling vehicle, already approaching segment leaders in only its first full month on the market.
  • ILX sales were also up in September, adding 7.4 percent with sales of 1,464 units.
  • Acura truck sales set a new September record, rising 6.8 percent on sales of 8,097 vehicles.
  • Acura’s RDX rose 6.9 percent to post its best-ever September for the brand on sales of 3,230 units.
  • MDX sales increased 7.2 percent with 4,864 units sold in September, continuing to solidify its place as the best-selling three-row luxury SUV in America.

“With the MDX and RDX as the best one-two punch in the luxury SUV segment, the TLX is proving to be the knockout punch we’ve been looking for in the luxury sedan arena,” said Mike Accavitti, Acura division senior vice president and general manager. “The TLX is attracting so much attention online and showroom traffic at our dealers that we don’t yet know the car’s true potential.”

American Acura Vehicle Sales for September 2014
Month-to-Date Year-to-Date
September September DSR** September September DSR**
2014 2013 % Chg. 2014 2013 % Chg.
Acura Division Total 13,832 11,648 13.8% 119,750 120,830 -0.9%
TL 142 1,102 -87.7% 10,357 19,762 -47.6%
TLX 3,884 0 0.0% 6,170 0 0.0%
TSX 58 1,294 -95.7 6,202 14,183 -56.3%
Memo: TSX Wagon 6 141 -95.9% 630 1,632 -61.4%
ILX 1,464 1,363 2.9% 12,854 15,270 -15.8%
Memo: ILX Hybrid 15 108 -86.7% 345 1,236 -72.1%
RLX 187 311 -42.4% 2,695 2,950 -8.6%
Memo: RLX Hybrid 31 0 0.0% 31 0 0.0%
MDX 4,834 4,539 2.7% 48,308 34,803 38.8%
ZDX 3 17 -83.1% 69 323 -78.6%
RDX 3,230 3,022 2.4% 33,095 33,539 -1.3%
Selling Days 24 23 229 229
* Honda and Acura vehicles are made of domestic & global sourced parts ** Daily Selling Rate ***Memo line items are included in the respective model total

[Source: Acura]

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Acura Releases RLX Sport Hybrid SH-AWD

Posted by  on September 26th, 2014 No comments

Acura RLX Sport Hybrid SH-AWD

Official release from Acura Media Newsroom:

Acura Releases RLX Sport Hybrid SH-AWD – the Most Powerful and Technologically Advanced Acura Sedan Ever Created

Acura’s three-motor Sport Hybrid system with Super Handling All-Wheel Drive and paired with a 7-speed Dual Clutch Transmission delivers a refined yet exhilarating driving experience unique among luxury sedans

09/26/2014 – TORRANCE, Calif.

Acura has unleashed its most advanced vehicle to date with the 377 horsepower1 RLX Sport Hybrid SH-AWD now on sale. This all-new Acura flagship sedan brings to market a unique blend of exhilarating all-weather, any-road dynamic performance, V8-class acceleration and 4-cylinder fuel efficiency in a luxury performance sedan, the first vehicle of its kind with electrically powered torque vectoring all-wheel drive.

“The RLX Sport Hybrid is the most technologically advanced vehicle in Acura history and we are excited it is now in the hands of our dealers who have been eagerly awaiting its release.” said Michael Accavitti, senior vice president and general manager, Acura division. “We know customers will appreciate the technological sophistication the RLX Sport Hybrid offers and the effort it took to perfect this cutting edge system.”

Click here to continue reading

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Video: 2015 Acura TLX – More

Posted by  on September 26th, 2014 2 comments

2015 Acura TLX

The latest spot for the 2015 Acura TLX features an upbeat Eurodance soundtrack and asks the question: How do you say your lease is up in German?

Click here to view the video

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Rendered: Acura CLX/TLX Coupe

Posted by  on September 22nd, 2014 5 comments

Acura TLX Coupe

Here is the latest attempt at rendering an Acura Coupe, this one based more off the current TLX design. A coupe model with these proportions could be named the Acura CLX, reviving the CL name that was last used in 2003. Click here for a 900×451 image.

[Source: Acura Connected]

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Spied: 2016 Acura ILX

Posted by  on September 18th, 2014 No comments

2016 Acura ILX

Edmunds.com has posted three photos listed as the 2016 Acura ILX. The images show a partially camouflaged vehicle with definite ILX design cues. Front and rear bumper updates are visible, as well as the addition of Jewel Eye Headlights and a new grille design. This could confirm a shift towards a new grille that was first seen on the Acura Concept SUV-X.

Also noted is the use of seemingly wider rear wheels, which might indicate the possibility of an AWD model for 2016. Earlier this year Autoguide.com reported that all Acura models will be getting an all-wheel-drive option by 2016.

See the rest of the photos on Edmunds.com – 2016 ILX Sedan Review.

[Source: Edmunds.com]

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