Record Truck Deliveries and Strong Car Sales Boost American Honda to February Records and 2020 Gains

March 3, 2020

• American Honda trucks set new February record as both Honda and Acura Divisions set new benchmarks
• American Honda sales were up 4.2%, with trucks gaining 6% and passenger cars up 2% for the month
• Record Honda truck sales lifted the brand 4.7% in February, with multiple models seeing double-digit gains
• Honda Civic sales climbed 11.5% in February, with Fit sales jumping 63.5%
• Acura RDX set a new February best to push division February truck record; cars led gains, with ILX up 3.4%

Sales Highlights

The 1-2 punch of MDX and RDX delivered a February record for Acura trucks, with RDX itself setting a new February mark, while Acura cars led gains for the brand.

• February sales of 4,982 units put RDX back in the record books and Acura’s stalwart MDX delivered 3,858 sales—the two combining for a new Acura February truck sales record.
• ILX led gains for Acura in February, with a 3.4% gain on sales of 1,083 units—it’s best February since 2016.
• TLX also gained for the month, up 2.0% on sales of 2,263 vehicles.

Model Notes

• Every Acura core model offers an A-Spec appearance package, which attract more than twice the under 35 year old buyers as non A-Spec models.
• More than 99% of all Acuras sold in the U.S. are made in America, with five of the brand’s six models built at the company’s three Ohio auto assembly plants.

American Acura Vehicle Sales for February 2020
	Month-to-Date			Year-to-Date
	February	February	DSR**	February	February	DSR**
	2020	2019	% Chg.	2020	2019	% Chg.
Acura Division Total	12,264	12,213	-7.3%	21,494	21,977	-6.0%
ILX	1,083	1,047	-4.5%	2,018	1,852	4.7%
NSX	9	22	-62.2%	18	53	-67.4%
RLX	84	127	-38.9%	147	246	-42.6%
TLX	2,263	2,219	-5.9%	4,032	3,888	-0.4%
MDX	3,843	3,833	-7.5%	6,804	6,801	-3.9%
RDX	4,982	4,965	-7.4%	8,475	9,137	-10.9%
Selling Days	26	24		51	49
* Honda and Acura vehicles are made of domestic & global sourced parts ** Daily Selling Rate

[Source: Acura]