Acura Announces July 2010 Sales Results
Acura Up 44.9 percent in Monthly Sales

TORRANCE, Calif. – 08/03/2010

Sales of the turbocharged RDX crossover SUV were 1,708, up 216.9 percent compared to July 2009 sales, which helped push Acura total monthly sales to an increase of 44.7 percent based on daily selling rate*. With 13,017 units sold for July, overall Acura yearly sales have totaled 74,134 – an increase of 24.1 percent.

“In an era when consumers are downsizing, the right-sized RDX crossover SUV is proving to be a popular choice,” said Jeff Conrad, vice president of Acura sales. “The RDX’s redesign for 2010, combined with its strong turbocharged power, has really boosted sales of Acura’s smallest SUV.”

The newly redesigned MDX luxury SUV continues to be one of the most popular choices in its segment, as evidenced by a 63.4 percent increase in monthly sales. With 4,194 units sold, the MDX was again Acura’s best selling model. Combined, Acura truck sales totaled 6,480 units, up 108.7 percent.

Acura car sales were led by the TSX sports sedan with 3,242 units sold, an increase of 39.9 percent. Closely following in sales was the TL performance luxury sedan that tallied 3,123 units, a decrease of 9.1 percent. Overall, Acura car sales totaled 6,537, an increase of 11.0 percent.

For media information and high-resolution photos of all Acura vehicles, please visit www.acuranews.com. For consumer information, please visit www.acura.com.

*Year-to-date sales based on 178 days for both 2010 and 2009. The daily selling rate is calculated with 27 selling days for July 2010 versus 26 days for July 2010.

American Acura Vehicle Sales For July 2010
	Month-to-Date			Year-to-Date
	July	July	DSR**	July	July	DSR**
	2010	2009	% Chg.	2010	2009	% Chg.
Acura Division Total	13,017	8,662	44.7%	74,134	59,744	24.1%
TL *	3,123	3,309	-9.1%	19,905	20,845	-4.5%
TSX	3,242	2,232	39.9%	18,168	16,272	11.7%
RL	172	131	26.4%	1,044	1,192	-12.4%
MDX *	4,194	2,471	63.4%	24,724	15,940	55.1%
ZDX *	578	0		1,977	0
RDX *	1,708	519	216.9%	8,316	5,495	51.3%
Selling Days	27	26		178	178
* Honda and Acura vehicles are made of domestic & global sourced parts. Accord includes Crosstour, Hybrid. ** Daily Selling Rate

[Source: Acura]