On March 27, 1986, Acura launched as the first Japanese luxury brand in the U.S., debuting with the Legend and Integra. Over 5 million vehicles later, Acura celebrates 40 years since its debut. To mark the milestone, Acura heads back… READ MORE →
The timeless NSX is getting factory-backed support to keep it on the road. Acura has announced the Honda Heritage Parts program in the United States, launching this summer with reproduction parts for the first-generation Acura NSX available through Acura dealerships… READ MORE →
After 40 years, Acura is finally headed to Japan. As Acura celebrates its 40th anniversary this March, the brand is will enter the Japanese market for the first time with the Acura Integra Type S. It also marks the return… READ MORE →
January 20, 2026 — TORRANCE, Calif. Acura’s commitment as a Presenting Sponsor of the Sundance Film Festival underscores its longstanding efforts to uplift independent artists and emerging voices in film as the Festival celebrates this monumental year in Park City Acura… READ MORE →
Say goodbye to the Acura RDX… for now. Say hello to hybrid power when it returns in a few years. Acura has confirmed that the next generation RDX is currently in development and will introduce the brand’s first two motor… READ MORE →
January 5, 2026 Acura brand annual sales totaled 133,433 in 2025, up nearly 1%, led by strong sales of gateway models and SUVs. December sales reached 11,843 units, marking the brand’s best month since May as it began to recover… READ MORE →
Is this what a modern-day, first-generation NSX would look like? JAS Motorsport has revealed images of its upcoming Pininfarina-styled, NSX-based supercar called “Tensei”, which means “rebirth” in Japanese. “The name underlines the project’s philosophy of creating an ultra-modern supercar reinterperation… READ MORE →
