Acura USA April 2013 Sales Results

Acura Advance

Official release from acuranews.com:

Honda April Sales Up on CR-V Monthly Sales Record; All-New RLX Flagship Sedan Bolsters Acura Sales Gain

Both Honda and Acura gains driven by record light trucks sales

05/01/2013 – TORRANCE, Calif.

American Honda today reported April 2013 U.S. sales of 130,999 units, an increase of 7.4 percent compared with April 2012 (up 3.1 percent based on the Daily Selling Rate, or DSR*). The Honda brand posted April 2013 sales of 117,100 units, an increase of 6.6 percent compared with April 2012. Acura U.S. April sales of 13,899 units increased 14.2 percent compared with April 2012.

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• Sales of the all-new luxury flagship RLX sedan strong with 400 units in its first full month, as dealer inventory builds

• RDX sets its twelfth-consecutive monthly sales record, up 106.0 percent from last April, and is the top-selling Acura model in April with sales of 4,088 units

• Acura sets an April truck sales record, with total Acura year-to-date sales up over 13 percent

“With a full year of record sales growth, the RDX is a resounding success,” said Jeff Conrad, vice president and general manager of Acura Sales. “Continued record-breaking sales of the RDX is laying a solid foundation for the new RLX and MDX Acura models launching this year.”

*The daily selling rate (DSR) is calculated with 25 days for April 2013 and 24 days for April 2012. Year-to-date, the DSR is calculated with 101 days for 2013 and 101 days for 2012. All other percentages in release are unadjusted; see table for adjusted DSR figures.

American Acura Vehicle Sales For April 2013
  Month-to-Date Year-to-Date
  April April DSR** April April DSR**
  2013 2012 % Chg. 2013 2012 % Chg.
Acura Division Total 13,899 12,175 9.6% 48,852 42,980 13.7%
TL  2,959 2,997 -5.2% 9,752 11,414 -14.6%
TSX 1,622 3,138 -50.4% 5,798 12,132 -52.2%
Memo:  TSX Wagon 206 331 -40.3% 819 1,263 -35.2%
ILX 1,894 0 0.0% 7,508 0 0.0%
Memo:  ILX Hybrid 152 0 0.0% 535 0 0.0%
RL 7 33 -79.6% 39 132 -70.5%
RLX 400 0 0.0% 752 0 0.0%
MDX  2,877 3,952 -30.1% 11,605 14,151 -18.0%
ZDX  52 71 -29.7% 151 269 -43.9%
RDX   4,088 1,984 97.8% 13,247 4,882 171.3%
Selling Days 25 24   101 101  
* Honda and Acura vehicles are made of domestic & global sourced parts. ** Daily Selling Rate

[Source: Acura]

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