Acura USA October 2012 Sales Results

Acura Advance

Official release from acuranews.com:

American Honda Reports October Sales: Double-Digit Accord Gains Fueled by All-New Model; Acura RDX Sets Record, Up 62 Percent

Honda Division sales up 8.7 percent, Acura sales up 9.4 percent

11/01/2012 – TORRANCE, Calif.

American Honda today reported October 2012 U.S. sales of 106,973 units, an increase of 8.8 percent compared with October 2011. The Honda Division posted October 2012 sales of 94,810 units, an increase of 8.7 percent compared with October 2011. Acura U.S. October sales of 12,163 units increased 9.4 percent compared with October 2011.

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• RDX sets its sixth-consecutive monthly sales record with 2,659 units, up 62 percent compared with October 2011 and is on track for an all-time annual sales mark

• MDX and RDX combine to set new October light-truck sales record of 6,476 units, up 18 percent from October 2011

“Acura’s one-two punch of luxury performance SUVs is obviously resonating with consumers, with new October records set for both RDX and our truck lineup,” said Jeff Conrad, vice president of Acura Sales. “With our sedan lineup growing stronger via the new ILX and the upcoming debut of the all-new Acura RLX, Acura continues to gain momentum.”

The daily selling rate (DSR) is calculated with 26 days for October 2012 and 26 days for October 2011. Year-to-date, the DSR is calculated with 256 days for 2012 and 255 days for 2011. All other percentages in release are unadjusted; see table for adjusted DSR figures.

American Acura Vehicle Sales For October 2012
  Month-to-Date Year-to-Date
  October October DSR** October October DSR**
  2012 2011 % Chg. 2012 2011 % Chg.
Acura Division Total 12,163 11,115 9.4% 127,936 100,261 27.1%
TL  2,560 2,662 -3.8% 29,408 25,542 14.7%
TSX 1,577 2,977 -47.0% 24,955 24,698 0.6%
Memo: TSX Wagon 392 259 51.4% 3,436 2,691 27.2%
ILX 1,529 0 0.0% 7,658 0 0.0%
Memo: ILX Hybrid 144 0 0.0% 679 0 0.0%
RL 21 22 -4.5% 350 1,001 -65.2%
MDX  3,771 3,691 2.2% 42,417 35,375 19.4%
ZDX  46 131 -64.9% 688 1,351 -49.3%
RDX   2,659 1,632 62.9% 22,460 12,294 82.0%
Selling Days 26 26   256 255  
* Honda and Acura vehicles are made of domestic & global sourced parts. ** Daily Selling Rate

[Source: Acura]

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