Acura USA October 2013 Sales Results

Acura Advance

Official release from acuranews.com:

Honda October Sales Rise on Record CR-V and Strong Civic Sales; Acura Posts over 17-Percent Increase on Record Sales of Truck of the Year Candidate MDX

11/01/2013 – TORRANCE, Calif.

• CR-V boasts record October sales
• Civic sales up 32.1 percent over October 2012
• Acura light trucks post record October sales on strength of all-new MDX and RDX

American Honda Motor Co., Inc. today reported October 2013 U.S. total sales of 114,538 units, an increase of 7.1 percent compared with October 2012 (up 3.1 percent based on the Daily Selling Rate, or DSR*). Year-to-date sales reached 1,273,550, an increase of 8.5 percent. Honda Division October sales reached 100,242, an increase of 5.7 percent compared to last October. Acura Division posted sales of 14,296, an increase of 17.5 percent compared to October 2012.

Acura

• Acura posted October sales of 14,296, an increase of 17.5 percent compared to last October with Acura light trucks recording their best October since 2007
• MDX sales set an October monthly record with 5,608 units, up 48.7 percent compared to last October
• RDX also set an October record with sales of  3,333, up 25.3 percent compared to last year
• RLX posted its best sales month since its release in March

“The poise and power of Acura’s line of light trucks continues to win over an ever-increasing number of discerning SUV customers,” said Jeff Conrad, vice president and general manager of Acura sales. “With MDX recording its best October since 2004 and RDX continuing to set sales records month over month, Acura has the strongest one two punch in the industry.”

*The daily selling rate (DSR) is calculated with 27 days for October 2013 and 26 days for October 2012. Year-to-date, the DSR is calculated with 256 days for 2013 and 255 days for 2012. All other percentages in release are unadjusted; see table for adjusted DSR figures.

American Acura Vehicle Sales For October 2013
Month-to-Date Year-to-Date
October October DSR** October October DSR**
2013 2012 % Chg. 2013 2012 % Chg.
Acura Division Total 14,296 12,163 13.2% 135,126 127,936 5.6%
TL 1,295 2,560 -51.3% 21,057 29,408 -28.4%
TSX 1,211 1,577 -26.1% 15,394 24,955 -38.3%
Memo: TSX Wagon 132 392 -67.6% 1,764 3,436 -48.7%
ILX 2,005 1,529 26.3% 17,275 7,658 125.6%
Memo: ILX Hybrid 137 144 -8.4% 1,373 679 102.2%
RLX / RL 830 21 3706.0% 3,780 350 980.0%
MDX 5,608 3,771 43.2% 40,411 42,417 -4.7%
ZDX 14 46 -70.7% 337 688 -51.0%
RDX 3,333 2,659 20.7% 36,872 22,460 64.2%
Selling Days 27 26 256 256
* Honda and Acura vehicles are made of domestic & global sourced parts. ** Daily Selling Rate

[Source: Acura]

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