Acura’s latest ads feature their Sport Hybrid lineup dancing to a remix of James Brown’s “Super Bad”. “The same groundbreaking Sport Hybrid SH-AWD® technology that drives the Acura NSX is now available in the new RLX and MDX, delivering boundary-pushing performance… READ MORE →
Official release from Acura Media Newsroom: Sep 6, 2016 – TORRANCE, Calif. Integrated marketing campaign introduces the restyled and refreshed 2017 Acura MDX luxury SUV New TV spots including “Anthem,” set to the soundtrack of Beck’s high-energy summer smash, “Wow”… READ MORE →
Acura celebrates thirty years in a unique video that not only highlights some of its accomplishments as a brand, but also pays homage to Soichiro Honda, the man that founded the Honda Motor Company back in 1946: “Precision Crafted Performance. It’s what… READ MORE →
The latest ad from Acura’s “Point of View” brand campaign focuses on Acura trucks – the MDX and RDX. “Precision Crafted Performance. It’s what we think, feel, love, fail, dream, shout, and lose sleep about. It’s why we build cars… READ MORE →
New 30-second spots showcase the all-wheel drive performance of Acura. The two spots are very similar, but one leaves out the RDX and focuses on the SH-AWD equipped TLX and MDX models. See the videos below: “-28 degree weather. Extreme… READ MORE →
Official release from Acura Media Newsroom: Acura Launches New Brand Campaign Touting Precision Crafted Performance DNA Jan 14, 2016 – TORRANCE, Calif. New brand campaign reintroduces Precision Crafted Performance as the Acura’s core promise to its customers 60-second TV commercial… READ MORE →
Official release from Acura Media Newsroom: Acura Underscores Industry-leading Safety Performance with Emotional New Marketing Campaign Oct 15, 2015 – TORRANCE, Calif. Acura is the first and only automotive brand to earn 5-star Overall Vehicle Score from the NHTSA and TOP… READ MORE →