Strong Car & Truck Sales Fuel Record November for American Honda, and Honda and Acura Trucks
December 3, 2019
- American Honda sets new November sales records for total vehicles (up 11.1%) and trucks (up 18.2%)
- Honda brand truck sales jump 21.3% for best-ever November sales
- Honda HR-V and CR-V each set new November records; Ridgeline gains 36.2%
- Acura brand gains 3.1%, with record November truck sales
Sales Highlights
It was the best November for the Acura brand since 2014, with trucks setting a new November best and car sales up nearly 7%. ILX led car sales gains, while the seemingly evergreen MDX gained over 8%.
- An 8.2% increase for MDX led Acura trucks to a new November record, and helped push total truck sales well past the 10,000 mark.
- ILX posted Acura’s largest gain for the month, climbing 19.2% on sales of 1,253 vehicles as an important gateway to the Acura brand.
- TLX also had a strong November, gaining 5.3% on sales of 2,587 cars.
Model Notes
- Acura SUVs are on pace for a 2nd consecutive record year with RDX topping 50,000 units for the 5th straight year and MDX about to surpass 50,000 for the 8th straight year.
- ILX is the fastest growing compact luxury sedan, up 29% in 2019, earning a higher percentage of sales from millennials than any other segment competitor.
American Acura Vehicle Sales for November 2019 | ||||||
Month-to-Date | Year-to-Date | |||||
November | November | DSR** | November | November | DSR** | |
2019 | 2018 | % Chg. | 2019 | 2018 | % Chg. | |
Acura Division Total | 14,482 | 14,053 | -0.9% | 141,252 | 142,160 | -1.0% |
ILX | 1,253 | 1,051 | 14.6% | 13,380 | 10,349 | 28.8% |
NSX | 11 | 13 | -18.6% | 228 | 153 | 48.5% |
RLX | 80 | 159 | -51.6% | 947 | 1,715 | -45.0% |
TLX | 2,587 | 2,457 | 1.2% | 23,701 | 27,637 | -14.5% |
MDX | 4,784 | 4,422 | 4.0% | 46,383 | 45,564 | 1.4% |
RDX | 5,767 | 5,951 | -6.8% | 56,613 | 56,742 | -0.6% |
Selling Days | 26 | 25 | 282 | 281 | ||
* Honda and Acura vehicles are made of domestic & global sourced parts ** Daily Selling Rate |
[Source: Acura]