April 2, 2024
- Acura posts March sales of 11,968 units; best month of 2024 for the brand and each model in the lineup
- Integra tops 2,500 units; leads premium gateway segment with 3X the sales of nearest competitor
- Acura SUVs combine for more than 8,500 units with both MDX and RDX topping 4,100 units in March
Sales Highlights
The Acura brand continued its momentum with its best sales month of 2024.
- Integra tops 2,500 units with Type S model representing 12% of sales
- RDX sales post best Q1 total since 2021 (10,117) with Q1 sales up 48.6%
Model Notes
Raising its game! The 2024 TLX gets enhanced styling, new and improved tech and a quieter cabin.
| American Acura Vehicle Sales for March 2024 | ||||||
| Month-to-Date | Year-to-Date | |||||
| Mar | Mar | MoM | Mar | Mar | YoY | |
| 2024 | 2023 | % Chg. | 2024 | 2023 | % Chg. | |
| Acura Division Total | 11,968 | 13,569 | -11.8% | 30,373 | 33,465 | -9.2% |
| ILX | 0 | 0 | 0.0% | 0 | 2 | -100.0% |
| INTEGRA | 2,541 | 3,012 | -15.6% | 6,485 | 7,706 | -15.8% |
| NSX | 0 | 1 | -100.0% | 0 | 5 | -100.0% |
| TLX | 922 | 1,609 | -42.7% | 2,630 | 3,720 | -29.3% |
| MDX | 4,380 | 6,076 | -27.9% | 11,141 | 15,223 | -26.8% |
| RDX | 4,125 | 2,871 | 43.7% | 10,117 | 6,809 | 48.6% |
| Selling Days | 27 | 27 | 77 | 75 | ||
[Source: Acura]