Trucks Drive New Records and Acura Turns a Corner as American Honda Posts December Sales Increase

• Acura brand sales rise 2.8% in 2018, punctuated by best-ever monthly and annual truck sales
• Acura RDX has best-ever annual and December sales, its second-best month in history
• Honda brand posts best-ever annual and December truck sales with overall December increase as Honda CR-V sets all-time monthly record, topping 42,000 sales
• Accord sales jump 29.4% as passenger car sales remain strong; electrified vehicles set new annual record

Sales Highlights

Acura was one of the few luxury brands to increase sales (+2.8%) in 2018, setting records for RDX and light trucks, leading to new market share and the brand’s first annual gain since 2014.

• Acura trucks set a new monthly sales record, gaining 17.5% on 12,786 units
• RDX gained 42.2% to set a new December mark on sales of 6,838 units, the model’s 7th consecutive monthly record and second best month in history.
• MDX had December sales of 5,948 units, helping the model to its 7th straight year of 50,000+ annual sales.
• ILX and RLX sedans gained in December, with ILX up 10.7% and RLX gaining 16.1% (its best month in 2018).

Model Notes

• Heading into December, RDX was the #1 retail-selling model in segment in 2018, the #2 top-selling luxury SUV and the #3 top-selling model in all of luxury.
• ILX picked up more than 2 points of share in segment in 2018, while TLX outsold the BMW 3-Series, Audi A4 and key models from Lexus and Volvo.

American Acura Vehicle Sales for December 2018
	Month-to-Date			Year-to-Date
	December	December	DSR**	December	December	DSR**
	2018	2017	% Chg.	2018	2017	% Chg.
Acura Division Total	16,774	15,062	11.4%	158,934	154,602	2.5%
ILX	924	835	10.7%	11,273	11,757	-4.4%
NSX	17	56	-69.6%	170	581	-70.8%
RLX	216	186	16.1%	1,931	1,237	55.6%
TLX	2,831	3,101	-8.7%	30,468	34,846	-12.8%
MDX	5,948	6,076	-2.1%	51,512	54,886	-6.5%
RDX	6,838	4,808	42.2%	63,580	51,295	23.5%
Selling Days	26	26		307	306
* Honda and Acura vehicles are made of domestic & global sourced parts ** Daily Selling Rate

[Source: Acura]